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New Day Strategy is working with one of America's premiere universities to bring a new level of creativity and engagement to their on-line and event fundraising among alumnae. Through innovative match challenges, crowd-sourcing content and leveraging the on-line learning capacities of their world class faculty, New Day Strategy has produced demonstrable gains in click/open rates, quarterly goals, and overall alumnae engagement.
Example; in 2018, New Day Strategy designed the engagement and communications strategies for a one day giving challenge for a globally known college. By partnering with New Day Strategy, the challenge garnered more than 1,300 donations, which constitutes a 63% increase in participation from the same initiative in 2017. 250 of those gifts came from brand new donors, and more than $350,000 was raised in a single day.
Example; in 2018, New Day Strategy designed the engagement and communications strategies for a one day giving challenge for a globally known college. By partnering with New Day Strategy, the challenge garnered more than 1,300 donations, which constitutes a 63% increase in participation from the same initiative in 2017. 250 of those gifts came from brand new donors, and more than $350,000 was raised in a single day.
New Day Strategy has designed and is implementing a grass roots fundraising program for the U.S. World War One Centennial Commission to raise funds for the National WWI Memorial to be built in Washington D.C. The program leverages the symbolism of the Flanders Poppy flower while harnessing the power of large national organizations. For example, in the Fall of ’17 the 3,500 chapters of the 4H’s Junior Master Gardener program are competing to distribute the most WW1 Poppy Seed packets, with each packet generating $1 for the memorial. The JMG program can be found here. Other partnerships range from Minor League Baseball to the American Legion and Veterans of Foreign Wars.
Check out the WW1 Poppy Program promotional video these kids did...
